NORWICH – The owners of E-Sell-it have been operating in the Norwich area for over two years, but after holding a grand opening at their new Broad Street location Monday, they hope they will be able to reach more people with their eBay sales business.
Store owners James and Tracy Knecht explained that despite their two years of business in the Norwich area, there was a lack of exposure in their previous location on Brown Avenue. From their new drop-off location at the corner of Broad and Main streets in Norwich, they hope to become a more visible presence in the community.
Tracy and James began selling items on eBay as a hobby, but when an injury forced James into early retirement, the couple decided to turn the pass time into a business. “We spent two years researching this business. We knew other people had tried it and failed, and we looked at the reasons why,” Tracy said. “We’re still learning, but it has been fun doing it.”
Operating on a sliding commission scale, based on the selling price of the item, the Knechts have worked to make E Sell-it an easy and convenient option for their customers. “The more an item sells for, the smaller percentage we charge,” James said.
Utilizing both the drop off location on Broad Street and their operations center at The Eaton Center, the Knechts are able to provide a quick and easy experience to their customers. Potential customers bring in the items they want to sell and are given a free eBay evaluation. Tracy and James examine items and help the customer to determine a listing price and the likelihood that an item will sell. Customers choose a selling package and pick up a check once the item has been sold. Tracy and James take care of the rest, including listing the item, weighing and measuring it for accurate shipping costs, photographing items, answering questions, collecting payments and shipping items.
In the past, Tracy explained business has gone up and down over the course of the year, but she explained the business sees many repeat customers. “This location should help us to get more new customers,” she said.